UK Nails & Spa
STAMPS5 / 8
✦✦✦✦✦···
MEMBERSophie Wilson
NEXT REWARD£5 off at 8 stamps
Your brand. Already in their pocket.
Digital loyalty cards.
Closer customers.
BMO Pass brings your loyalty cards, class passes and memberships to Apple Wallet and Google Wallet. Branded for your business. Ready for the next visit.
Explore the collectionApple Wallet & Google WalletStamps. Points. Passes. Possibilities.Scroll to discover ↓
9:41
DAYBREAK
POINTS450
Your daily ritual. Rewarded.
MEMBERJamie Taylor
REWARD50 points to a free coffee
FORM STUDIO
LEFT4 classes
✓✦✦✦✦
MEMBEREmma Bennett
YOUR PASSFive Pilates sessions
NORTHSIDE
VALID UNTIL30 Sep 2027
Your court. Your club.
MEMBERDaniel Hughes
STATUSFull club member
ELLIS & CO.
FIND USLondon
OWNER & INTERIOR DESIGNERAlex Ellis
CALL020 7946 0123
ADDRESSLondon, United Kingdom
THE FOLD
OFFERFor you
A fresh find. 15% off.
THIS WEEK15% off your next shop
CHENS DENTAL
NEXT VISIT14 Oct 2026
WEDNESDAY 14 OCTOBER
10:00 am
WITHDr Chen
WHERECHENS DENTAL,
Harley Street
REMINDER
Your next appointment, close at hand.
Your card. Always close at hand.
01 / 07 — Stamp card
Make the next visit worth it.
A familiar stamp card with your branding and rewards. Staff scan, add a stamp, and the card updates.
Scroll to see each card’s notification, or try an update.
Small cost. More reasons to return.
Reach the customers
you already have.
Turn a saved card into a reason for the next visit. Reward regulars, share a timely discount and remind customers when they are due back—all through the phone they already carry.
No physical loyalty cards to buy, print or replace. Start with a digital card, then add targeted marketing with Pro.
- 01
Give them a reason.
Choose stamps, points, a package of sessions or an appointment card. Build your programme around what brings customers back.
- 02
Stay in their pocket.
Share a QR code or joining link. Customers save a supported card in Apple or Google Wallet, without downloading another app.
- 03
Bring the next visit closer.
Notify customers when they earn a stamp or reward. With Pro, send wallet campaigns and relevant return-visit prompts, and arrange appointment reminders during setup.
Made for the way you do business.
Different businesses.
One familiar wallet.
A morning coffee. A regular appointment. A favourite class. Choose the card that fits the relationship you want to build.
Find your cardGive regulars a reason to return.
Stamps and points for everyday visits. Gifting is coming soon with Pro and Enterprise.
Keep the next visit close.
Your branding, your rewards and relevant offers, ready when customers come back.
Make belonging feel simple.
Class passes for prepaid sessions. Membership cards with status and validity at a glance.
Make the introduction last.
Keep business details easy to find, or share a website with a QR at a meeting or event.
Your business. Your own app. · Pro & Enterprise
On their wallet.
On your home screen.
With Pro and Enterprise, your team gets an app with your name on it. Your own branded portal brings card scanning, customer management, activity analytics and marketing tools together on the phone or tablet at your counter.
Add it to the home screen. Open it like an app.
No App Store download needed.
Your business, one tap away.
More than a card.
A little closer.
A lot more useful.
Reasons to reward, remind and reconnect.
- 56%
Loyalty that earns another visit.
of US loyalty members surveyed say their favourite brand’s programme increases their spending.
Deloitte · 2025 survey- 41%
Discounts influence the choice.
of consumers in RRD’s US grocery and retail research value coupons and discounts when choosing a retailer or brand.
RRD · 2024 consumer research- 23%
Reminders help people attend.
higher relative likelihood of clinic attendance with electronic text reminders versus no reminders in a research review.
BMJ Open · 2016 systematic review
Independent research, not B-MO client results. The appointment study assessed text reminders, not B-MO Wallet notifications. Results depend on the business, audience and channel.
A reason to come back.
Targeted wallet offers give loyalty customers something relevant to hear from you. Pro adds AI help with writing and follow-ups based on each customer’s visiting pattern.
See what is happening.
Review activity and rewards for the card types that record them. Memberships have their own view of active and expiring members.
Sell the next few visits.
Bundle sessions into a class pass. Customers pay for a package, and your team can see how many visits remain when they return.
Recognisably yours.
Start with a ready-made design on Essentials. With Pro and Enterprise, we deliver your bespoke card and app design within 24 hours of receiving your brief. Share your logo, brand kit, website or business photos, then review the designs before opening your workspace.
Appointment cards · With Pro & Enterprise
The next appointment.
Already in their pocket.
An empty appointment is time you cannot sell twice. Keep the next visit easy to find and remind customers before they arrive.
See the appointment demo Explore Pro- 01 / Keep it current
A booking moves.
The pass moves with it.With a configured booking connection, new appointments, time changes and cancellations update the saved pass. Patients keep the same card.
- 02 / Before the visit
A timely reminder.
A day-before appointment reminder can appear in their wallet with the time and practice details close at hand.
- 03 / At the appointment
The details stay
close at hand.The card and patient page keep the next booking and practice contact details easy to find.
Available by setup with Pro and Enterprise. We confirm booking-system compatibility and activate reminders for the practice before launch.
The cost of an empty slot.
Fewer no-shows.
More completed visits.
25% lower relative no-show risk was reported for patients receiving electronic text reminders versus none in a 2016 review.
Read the BMJ Open research ↗Evidence for text reminders in healthcare, not a measured B-MO result or a forecast for Wallet reminders.
What could a few visits be worth?
An illustration using your choices: appointments recovered × appointment value. This is revenue before service costs and subscription fees, not guaranteed profit or a predicted reduction in no-shows.
Trusted by creators and businesses
Room to grow.
Start close.
Go further.
Start with loyalty. Add appointment cards, reminders and targeted campaigns.
Enterprise includes three locations, with more available as you grow.
No setup fee.
Essentials
Everyday loyalty£39
1 business · 1 location
Turn visits into regulars.
Everyday loyalty for one business. Give customers a reason to return and your team an easy way to reward them.
Everything you need to start
- Stamp & points cards
Reward repeat visits or spending, with reward tiers you choose.
- Ready-made wallet card designs
Choose a card template and add your business details. Bespoke design is included with Pro and Enterprise.
- Stamp & reward push notifications
Let customers know when they earn a stamp, points or a reward on supported wallet cards.
- B-MO staff app & portal
Scan cards, look up customers and manage rewards in B-MO.
- Customer records & rewards
Track balances, redeem rewards and recover a lost card link.
- Activity reports & data export
See recorded visits and rewards, and export your customer list.
- QR joining links & download-ready posters
Share online or download a poster to print yourself. Printing is not included.
Pro
Loyalty + appointments£79
1 business · 1 location
Make loyalty work harder.
Keep the next visit in view with appointment cards, reminders and targeted campaigns, alongside your full loyalty toolkit.
Everything in Essentials, plus
- Your own branded staff app & portal
Your business name, colours and app icon on your team’s home screen and workspace.
- Appointment cards & reminders
A saved pass shows the next booking, updates when it changes and can remind the customer before the visit. Booking connection and reminders are activated during setup.
- Bespoke card & app design in 24 hours
Send your brand kit, website or business photos. We’ll deliver your bespoke Wallet card and staff app design within 24 hours of receiving your brief. Review the designs before we open your workspace.
- All six available card types
Add class passes, memberships, business cards and discount cards to stamps and points.
- Gifting across your card programmes
Coming soon.
- Class & membership management
Track remaining visits and see active or expiring memberships.
- Wallet push notifications & campaigns
Write and send a promotion to supported saved wallet cards, with a push notification to bring it to their attention.
- Apple Wallet nearby reminders
A saved pass can appear when a customer is near your business, after your location is configured. The customer’s iPhone settings control whether it appears.
- SMS campaigns & card links
Available after a messaging provider and allowance are set up. Marketing texts go only to eligible customers with the required permissions.
- First-stamp review requests
Prompt opted-in customers after their first stamp and track unique taps through to your Google review page.
- Personalised return-visit targeting
Find customers who are overdue against their own usual visiting pattern.
- AI insights & campaign writing
Understand recorded activity, identify your next opportunity and draft a campaign to review and send.
AvailabilityAppointment cards and Apple Wallet nearby reminders need setup. SMS sending also needs an active messaging provider and agreed allowance; charges are confirmed before activation. Gifting is coming soon.
Enterprise
Multi-location£149
per month · 3 locations
3 locations included · £20/month for each extra
How many locations?Three included in the base price.
Add locations to see your total.
More room for your business.
Bring your businesses and teams together across three locations. Add more sites as you grow.
Everything in Pro, across your businesses
- Three locations included
Add another location for £20 per month, or £180 per year on annual billing. Businesses must share the same owner.
- Pro features for every business
Loyalty, wallet push notification campaigns and AI across your businesses, plus appointment cards for eligible practices after setup.
- Branding for each business
Keep each business’s cards and staff portal recognisably its own.
- Managed setup
We help configure your branding, card programmes and business setup.
- Customer migration support
Get help planning the move from your existing customer records.
- A coordinated rollout
Plan the launch with us around your businesses, teams and locations.
AvailabilitySMS sending, Apple Wallet nearby reminders and appointment cards need setup for each business. Central multi-location controls and consolidated branch reports are in testing.
Enquire & book a callOnline checkout is coming soon.
Read our terms and conditions, including cancellation and refunds, and our privacy and data policy.
The whole picture.
Compare the plans in full.
Everyday loyalty. Appointments and repeat visits. Three locations included with Enterprise.
See exactly what each upgrade adds.
Swipe across to compare all three plans →
| What’s included | Essentials£39 | Pro£79 | Enterprise£149 · 3 locations |
|---|---|---|---|
| Plan scope & upgrade benefits | |||
| Businesses includedEnterprise covers businesses under the same owner, within the selected locations. | 1 | 1 | Multiple |
| Locations included | 1 | 1 | 3 |
| Each extra locationAnnual billing: £180 per extra location per year. | Separate plan | Separate plan | £20/month |
| Available card types | Stamps & points | Six types + appointment cards¹ | Six types + appointment cards¹ |
| Marketing tools | Stamp & reward notifications | Wallet push + targeting + AI | Pro for every business |
| Cards & your brand | |||
| Stamp & points cards | Included | Included | Included |
| Class passes & membership cards | Not included | Included | Included |
| Business & discount cards | Not included | Included | Included |
| Apple & Google Wallet card designWallet support and fields depend on the card type. | Ready-made templates | Bespoke design | Bespoke design |
| QR links & downloadable postersPrint your own posters. Printing is not supplied. | Included | Included | Included |
| Browser card & lost-card recovery | Included | Included | Included |
| Custom reward tiers & redemption trackingFor supported loyalty card programmes. | Included | Included | Included |
| Stamp, points & reward push notificationsSupported card changes can notify customers; display depends on wallet and device settings. | Included | Included | Included |
| Your team & everyday operations | |||
| Staff portal & home-screen appOpen on compatible phones and tablets without an App Store download. | Included | Included | Included |
| Custom portal branding & app iconYour business name, colours and icon across your team’s workspace. | B-MO | Your branding | Your branding |
| Scan cards, find customers & manage rewards | Included | Included | Included |
| Customer data export | Included | Included | Included |
| Class-pass & membership renewal views | Not included | Included | Included |
| Activity & results dashboardReports reflect the activity recorded by your chosen card type. | Included | Included | Included |
| Offers, insights & repeat visits | |||
| Wallet push notifications & targeted campaignsSend offers and return-visit prompts to supported saved wallet cards. Notification display and delivery depend on the card type, wallet and device settings. | Not included | Included | Included |
| Email campaign composer & send historyEmail setup and sending allowance confirmed before launch. | By setup | By setup | By setup |
| SMS campaigns & card linksNeeds an active SMS provider and agreed allowance. Marketing texts require the appropriate permissions and an opt-out. | Not included | By setup | By setup |
| Apple Wallet nearby remindersA saved pass can surface near a configured business location on a compatible iPhone. Availability depends on the customer’s device and Wallet settings. | Not included | By setup | By setup |
| Customer contact preferences & unsubscribe tools | Included | Included | Included |
| AI insights & campaign writingReview activity summaries and turn an idea into campaign copy. | Not included | Included | Included |
| First-stamp review requests & link trackingTrack unique review-link taps. Taps do not confirm published Google reviews. | Not included | Included | Included |
| Individual visit-pattern targetingReach people who are overdue against their own visiting pattern. | Not included | Included | Included |
| Appointment cards & reminders | |||
| Branded appointment pass in Apple & Google WalletOne patient pass that carries their next appointment. | Not included | By setup¹ | By setup¹ |
| Booking changes reflected on the saved passNew bookings, reschedules and cancellations from a configured connection. | Not included | By setup¹ | By setup¹ |
| Day-before appointment remindersWallet reminders with the appointment time and practice details. | Not included | By setup¹ | By setup¹ |
| Patient page & practice contact detailsOpen the appointment in a browser and find the practice’s contact information. | Not included | By setup¹ | By setup¹ |
| Setup & business rollout | |||
| Business setup | Self-managed | Self-managed | Managed with you |
| Customer migration support | Not included | Not included | Included |
| Branch rollout planning | Not included | Not included | Included |
| Coming soon · Pro & Enterprise | |||
| Gifting across card programmes | Not included | Coming soon | Coming soon |
| Planned · packaging to be confirmed | |||
| NFC tap-to-open sharingComing soon. Physical cards, tags or counter displays that open a link on compatible phones. Hardware, plan availability and pricing are to be confirmed. | To be confirmed | To be confirmed | To be confirmed |
| In testing · not yet generally available | |||
| Custom sign-up questions & referral perks | In testing | In testing | In testing |
| Birthday & milestone personalisation | In testing | In testing | In testing |
| Central multi-location controls & consolidated branch reports | Not included | Not included | In testing |
| Customer import tools | In testing | In testing | In testing |
| Local business partner network | Not included | Not included | In testing |
¹ Appointment cards and day-before Wallet reminders are available on Pro and Enterprise after a supported booking connection and reminder setup. We confirm compatibility before activation.
Features depend on your card type and setup. Email and SMS sending require a configured provider and agreed allowance; SMS charges are confirmed before activation. Nearby pass reminders are currently supported through Apple Wallet. Items marked “In testing” or “Coming soon” are not yet generally available.
01Do customers need another app?
No App Store download is needed. Customers save supported cards in Apple Wallet or Google Wallet, or open their card in the browser. Your team gets a staff portal that can be added to their home screen: B-MO on Essentials, with your own branding on Pro and Enterprise.
02Do we get our own app and portal?
Every plan includes a staff portal and home-screen app. Essentials uses the B-MO app and portal. Pro and Enterprise add your business name, colours and app icon. Add it to a compatible phone or tablet’s home screen and it opens as an app, ready for scanning and everyday card management. No App Store listing or download is needed.
03Can we use our own branding?
Essentials includes ready-made card designs with your business details. With Pro and Enterprise, we design your bespoke Wallet card and branded staff app within 24 hours of receiving your brief. Upload a brand kit or share your website or business photos. You review the designs before opening your workspace.
04Which card is right for my business?
Stamp and points cards reward repeat visits or spending. Class passes track prepaid sessions, memberships show status and validity. Business and discount cards keep your details or current promotion close at hand. An appointment card keeps a patient’s next booking in their wallet. Gift balances are a feature across card programmes on Pro and Enterprise, coming soon.
05Do we need special scanning equipment?
Customers can scan a QR code with their phone camera. For loyalty and class passes, staff use a phone or tablet to scan the customer’s card and record the visit or session.
06Will you offer NFC as well as QR?
Yes. NFC sharing is coming soon: a compatible phone will be able to open a link from an encoded physical card, tag or counter display. The hardware, plan availability and pricing will be confirmed before launch.
07Can we update a card after someone saves it?
Supported wallet cards can receive updates when their balance, rewards or details change. The fields and notification behaviour depend on the card type and wallet.
08Can we run several locations?
Yes. Enterprise starts at £149 per month for three locations. Each additional location costs £20 per month, or £180 per year with annual billing. Businesses at those locations must share the same owner. Enterprise includes Pro features, managed setup and customer migration support. Central multi-location controls and consolidated branch reports are in testing.
09Can you help with appointments?
Yes. Appointment cards are available with Pro and Enterprise after setup. Patients keep their next booking in Apple Wallet or Google Wallet. A supported booking connection updates the card when an appointment changes, and a day-before Wallet reminder can be activated. We confirm compatibility and configure the connection with you.
10Can we send texts or nearby Wallet reminders?
SMS campaigns and card links can be activated after an SMS provider and allowance are configured. Marketing texts go only to eligible customers with the required permissions. On a compatible iPhone, a saved Apple Wallet pass can also surface near your configured business location; the customer’s device and Wallet settings control whether it appears.
11What does it cost?
Essentials is £39 per month, Pro £79 and Enterprise starts at £149 per month with three locations included. Each extra Enterprise location is £20 per month. Annual plans cost £351, £711 and £1,341 respectively, plus £180 per extra Enterprise location, paid once per year. That saves 25% compared with twelve monthly payments. There is no setup fee.
Find the right card
Understand your options.
Choose a programme around the way your customers buy, visit and belong.
- Digital stamp cards
BMO Pass digital stamp cards let customers collect progress towards a reward in Apple Wallet or Google Wallet.
- Digital points cards
BMO Pass points cards give businesses a way to recognise spending through a card customers keep in their phone.
- Digital class passes
BMO Pass class passes help studios and clubs track a package of sessions.
- Digital membership cards
BMO Pass membership cards give a member a place to keep their membership details in Apple Wallet or Google Wallet.
- Digital business cards
BMO Pass business cards put your business details in a format people can keep on their phone.
- Choosing a loyalty programme
Start with the behaviour you want to recognise, rather than the card design.
- Loyalty cards: a small business setup guide
A loyalty card gives customers progress towards a reward when they make qualifying purchases or visits.
- About BMO Pass
BMO Pass is the B-MO digital wallet card service at bmopass.com, part of Epione Trading Ltd.